We all know that for any business to be viable, it needs to be trusted. Yet earning trust takes time. Just because you take out an advertisement that says ‘Trust Me’ doesn’t mean people will throng to your door. Likewise, you can’t tell people to believe you and expect them to obey. After all, they don’t […]
Big meeting. Sales presentation. In-laws anniversary party. If you’re like most people, public speaking doesn’t come naturally to you. The truth is that while most people prepare diligently and may even know their lines by heart, they’re so concerned with themselves and their presentation, they fail to remember that when we speak, the intent is […]
As small businesses, we spend a lot of time focusing on getting consumers to buy from us. Common sense tells us the first thing to do is to get their attention. So, you do that: You try to impress them with your credentials. You try to tempt them with your products. You try to grab their attention […]
What’s your purpose in life? Have you figured it out yet? It’s an important subject. Most people spend a good portion of their lives thinking about it. Thousands upon thousands of self-help books have been published on the question, each claiming to have the answer. We want to know. We’ve read them all. […]
The world was very different when I was coming of age. Indelible memories of an unpopular war, the wisdom of great heroes – the Kennedy’s and Martin Luther King – taken from us all too soon, the Cold War, Berlin Wall, Equal Rights, Womens’ Rights, and of course, the Peace Movement. (It wasn’t only about […]
“Action speaks louder than words but not nearly as often.” – Mark Twain You’re a pro when it comes to sales. You know your product, honed your listening skills, and are responsive to the prospect’s needs. You’ve learned how to posture yourself to make a good impression. Yet, for all your efforts, there […]
We’ve all got to eat; but I admit that grocery shopping doesn’t rank high among the things I like to do. I’m not enticed by weekly specials either, because they don’t make the experience any more enjoyable. They just seem to make the stores more crowded. I bet most of you feel the same way. Edeka, Germany’s […]
There’s only 17 shopping days left until Christmas. A little daunting isn’t it? For some reason time seems to get away from us this time of year, and the demands on our time seem to be, and mostly are, greater. But still, it’s the most wonderful time of the year. It’s the season of […]
In case you haven’t noticed, we’ve officially entered the ‘time of giving.’ But it’s not about you. It’s about the service you provide to others. It’s about community, and the greater good. It’s about giving. It’s about participating in causes and helping in your own humble way to raise awareness, not of you and your […]
We choose our thoughts. We can think positively or we can think negatively, and as a result we have the power to change our lives by simply changing our belief systems. But to those who say that despite their positive attitudes, they’re situations haven’t changed, I would suggest they lack the not so secret […]