Sales Networking is a Must

 Networking to develop sales prospects is not some thing you should do but is something you must do. We live in the age of fast communication and changing business dynamics. If you are not networking assured that your competition is all the time. Networking comes in many forms. It is being an active member of social and civic associations such as the Chamber of Commerce, Business Associations,Rotary, Kiwanis, etc. It also involves attend specific business networking events. In the age of digital networking, it involves things like Linkedin, Facebook, MySpace, Plaxo, Gather.com, Blastoff and many more everyday. Like all aspects of your business, you should develop a plan to incorporate networking into your activity to increase sales.

Prospecting has changed over the years.  Following old methods will get you old results. Doing nothing is unacceptable unless you do not mind losing to your competition. When you are networking , your goal is for people to know who you are and what you do. It is not time to sell.  It is time to get to know people and for them to know you. How often should you be networking? In these days of social media, it can be all the time. But like any activity it needs to be part of your overall plan for success.

If you want more information about sales networking contact Hank Sullivan at hsullivan@stratsolutionsnet